Facebook and Fox Sports join football – Sign agreement to broadcast live Champions League matches


Celebrity News: Social networks like Facebook and Twitter Inc. have strengthened their focus on signing contracts to broadcast live sporting events as the young audience increasingly resorts to the internet to watch sports, to the detriment of traditional cable services.

Fox Sports reported today, June 27, a partnership with Facebook Inc. to broadcast live, through the application, some matches of the UEFA Champions League during the 2017-2018 season.

The chain, owned by Twenty-First Century Fox Inc., said some club tournament matches will be broadcast exclusively on Facebook and Fox Sports GO, while other matches will also be broadcast simultaneously on television.

Social networks like Facebook and Twitter Inc. have strengthened their focus on signing contracts to broadcast live sporting events as the young audience increasingly resorts to the internet to watch sports, to the detriment of traditional cable services.

Fox Sports will broadcast the Champions League matches in the United States through its Facebook pages since September, according to the agreement.

The association includes two live matches per day in the group stage, four knockout keys and four quarter-final encounters, Fox said

The deal is part of Facebook’s live broadcast strategy that can catch the interest of advertisers. “We are very optimistic about football,” said Dan Reed, the head of Facebook’s sports deals division. “Facebook is a social media powerhouse and a great partner to help us grow football in the US. As people spend more and more time on mobile devices and social networks, offering games on this platform is a natural extension, “said Fox Sports Chief Commercial Operations Officer David Nathanson.

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Facebook and Fox Sports join football – Sign agreement to broadcast live Champions League matches

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